Why is Music On Hold So Bad?

When you picture on hold music, the first descriptors that come to mind are ‘boring, repetitive, and grating’. We have all spent hours on hold with various businesses, humming the same thirty-second classical or ‘funky’ tune while getting more and more irritated as time passes. And then finally! The line Read more

brand voice

Choosing Your Brand Voice

How would you like your callers to feel when they interact with your business, or pick up the phone to contact you? Would you prefer for them to feel at ease and friendly with your company, or perhaps professional and formal? The main points to consider are; Who are you, Read more